Continuously research and uncover relevant news angles and hooks;
Proactively pitch a variety of international media outlets/departments (hospitality, tourism, travel, lifestyle, dining) on these unique stories and other creative news hooks;
Assist in developing creative promotional programs that generate media coverage, brand exposure, social media following and attract guests;
Conduct media outreach around important hotel events, promotions, deals, specials, awards, and more.
Our services also include:
Content strategy that aligns marketing and sales content with customer needs
Search and content optimization and content marketing solutions
Social strategy and social community management
Influencer engagement and activation
Personalized interactions based on customer needs and social profiles
Relevant brand information in monthly bulletins or press releases
ROI-focused social media and PR campaigns
Copywriting and creative writing
Persuasive website content that converts visitors into buyers.
Social media content that makes your company stand out and delivers web leads.
PR content: everything from press releases, to newsletters, and beyond.
Ad and special promotions copy.
Blog content that engages readers and drives community.
Magazine content, pamphlets, eBooks, whitepapers, etc.